Category Archives: Display

Northern Marketing Awards Judge

It’s an honour to announce that I will be judging the Northern Marketing Awards for 2020. …Awards that celebrate the excellence, creativity and achievements of the marketing industry in the North. Dates to pencil in:Entry deadline – 4th SeptemberShortlist announcement – 1st OctoberAwards Ceremony – 4th November For more details on how to enter visit…

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Global Digital Excellence Awards Judge

It’s an honour to announce that I will be judging the virtual Global Digital Excellence Awards …a virtual awards that unites business and celebrates excellence when we need it most during these unprecedented times. Dates to pencil in: Entry deadline – May 29th Shortlist announcement – June 12th Virtual Event – June 23rd …..Enter the…

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5 impacts of AI in Financial Services

I’ve spoken at/ been involved in a few AI conferences previously and have taken much from the presentations and discussions. …For this post I’m focusing on the top 5 impacts of Artificial Intelligence (AI) to the future of Financial Services: 1/ customer service  KPMG have published research around AI making ‘Banking invisible’ where ‘enlightened virtual assistants’ replace employees…

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6 Digital & Marketing trends for 2019

Note 1: I’ve not missed 5G, VR, edge computing, cloud connectivity, blah, blah, blah however I do not think these areas will impact Marketing/ Digital during 2019 much more than they have in 2018.   Note 2: I’ve omitted obvious trends such as ‘dark social will offer challenges over social ROI’, ‘the big search/video/ social platforms…

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Business model canvas

I’ve been studying a mini MBA in Digital Innovation and had confirmed an old technique i use gets their seal of approval …The Business Model Canvas is a useful way of developing the 9 key elements of digitally transforming through Business modelling. Often completed in agile teams with complimentary skill sets.