Category Archives: Leadership

European Content Awards 2021 Head Judge

It’s an honour to announce that I will be a Head Judge for the European Content Awards 2021. …The European Content awards celebrate and reward the outstanding content campaigns being delivered by Marketing Agencies and In-House teams across Europe. Dates to pencil in: 1. Final deadline – Friday 29 January 2021 2. Judging Session – […]

Fugle innovation model

Innovation Model

Innovation models can vary depending on many factors (culture, goals, KPI’s, budget, etc) however the above Fugle innovation model is a decent place to start and one I’ve broadly followed previously in organisations such as PZ Cussons and Marshalls PLC.

Global Social Media Awards 2021 Judge

It’s an honour to announce that I will be judging the Global Social Media Awards 2021. …The Global Social Media Awards celebrate businesses around the world that are crashing through the algorithms and channeling the chatter to create innovative, meaningful engagement that produces tangible results. Dates for your diary are as follows: 1. Final entry […]

Messy Middle

I was at a Google event today in Leeds and whilst I found several areas of interest the one that stood out to me was ‘The Messy Middle’ (note: this does not relate to the messy middle book by Scott Belsky; vaguely related though not the same) …Google’s own research found that while brand remains […]

MarTech Innovation & Leadership Summit Speaker

I will be speaking at the MarTech Innovation & Leadership Summit on the 6th November (12:45)  I will be speaking on: “Realities of Digital Transformation in the recession” • Plans on how to tackle a digital transformation during the current Covid, Brexit & Recession hit times• How to optimise your eCommerce ecosystem within your wider […]

eCommerce fire side keynote

On the 13th August I will be the keynote (more like a fire side chat really) speaker for the Grey Hair Works network Topics include: *Insight into the brands I’ve worked with and the different approaches to eCommerce & Digital those businesses have (haven’t) taken *What’s the eCommerce gear shift due to Covid *Why there’s […]

global agency awards

Global Agency Awards 2020 Judge

I am excited to announce that I will be a member of the inaugural Global Agency Awards judging panel. The Global Agency Awards reward creative, design, digital, marketing, advertising, media and public relations agencies across the globe. Dates for your diary: Entry deadline – Friday 31st July Shortlist announcement – Friday August 21 Event date […]