Category Archives: Search
everyone loves Hal
By Paul Morris I like this video as it features the living legend that is Hal Varian and he explains the quality score algorithm brilliantly Google Quality Score Summary: The Google AdWords system calculates a ‘Quality Score’ for each and everyone of the keywords in your account. The system looks at a variety of ranking…
top seo, ppc and analytics tools
The following Search Muse post details some useful SEO and PPC tools – it’s not an exhaustive list however it’s a starter for 10….