Category Archives: SEO
2020 Global Search Awards judge
It’s an honour to announce that I will be judging the 2020 Global Search Awards …The Global Search Awards were created to celebrate the best in PPC, SEO and Content Marketing from across the globe (from agencies > campaigns > individuals) Dates to pencil in:Entry deadline – June 26th Shortlist announcement – July 17th Awards Ceremony – […]
Northern Marketing Awards Judge
It’s an honour to announce that I will be judging the Northern Marketing Awards for 2020. …Awards that celebrate the excellence, creativity and achievements of the marketing industry in the North. Dates to pencil in:Entry deadline – 4th SeptemberShortlist announcement – 1st OctoberAwards Ceremony – 4th November For more details on how to enter visit […]
Global Digital Excellence Awards Judge
It’s an honour to announce that I will be judging the virtual Global Digital Excellence Awards …a virtual awards that unites business and celebrates excellence when we need it most during these unprecedented times. Dates to pencil in: Entry deadline – May 29th Shortlist announcement – June 12th Virtual Event – June 23rd …..Enter the […]
5 Impacts of Coronavirus on Digital & Marketing
At the time of writing this article the full impact of Coronavirus is yet to be felt however it is wise to debate how society, and business specifically, will deal with the new world. As this blog focuses on ‘Digital’ this article will focus on digital, marketing and ecommerce in a ‘post’ coronavirus world. …To […]
2020 Prolific North Awards judge
It’s an honour to announce that I will be judging the 2020 Prolific North Awards The Prolific North Awards celebrate excellence and reward outstanding campaigns + talent in the creative and media industries across the North. If you’re interested in entering these excellent awards download the entry pack now.
V.U.C.A & Digital Transformation
I attended a Digital Marketing masterclass today and there was a brief mention pertaining to V.U.C.A (volatility, uncertainty, complexity and ambiguity) and living in V.U.C.A times (everything from Brexit > #fakenews). It made me think how we can embrace Digital to ‘deal with’ V.U.C.A, capitalise on opportunities, overcome the competition and maximise the value creation […]
5 Digital & Marketing trends for 2020
Note: I’ve not missed 5G, edge computing, dark social challenges over measuring social ROI, cloud connectivity, etc however felt a need to slim the list down to the top 5 key digital and marketing trends for 2020 hence here goes…. 1/ User need, CX and Context More emphasis will be placed on understanding consumer product evaluation […]
ANCHOR SEO
Note: This post has been entirely stolen from WildSprout Digital; I rarely do this however liked the model so much i took it ;-). For the detail behind the below simplified snippet visit their site. I love a good SEO strategic framework (I created one for my MSc Dissertation after all). …ANCHOR is a great […]
6 Digital & Marketing trends for 2019
Note 1: I’ve not missed 5G, VR, edge computing, cloud connectivity, blah, blah, blah however I do not think these areas will impact Marketing/ Digital during 2019 much more than they have in 2018. Note 2: I’ve omitted obvious trends such as ‘dark social will offer challenges over social ROI’, ‘the big search/video/ social platforms […]
Executive Leaders Network Conference Speaker
I will be speaking on the 13th Sept 2018 at a CIO/CMO/B2B/Security/ Marketing Leaders Event at the Madejski Stadium in Reading on how to build Brands via Search and maximise consumer Trust. Hopefully see you there.