things are getting personal

Things are getting personal

Now we all know that The SERPS (Search Engine Results Pages) are being ever tailored to our personal viewing habits. This is not only what we viewed in the past but also what our friends and influential Google+ users are saying about our areas of interest.

To show how personalisation is yet again evolving have a look what Google has just integrated in the above screenshot.

Just below the Search bar you will find personal results you can click on and off with the individual profile images highlighted. Currently in Beta Google are clearly not only trying to personalise search but also promote Google+ profiles. Interesting times ahead for SEO and yet again a demonstration that Social SEO is growing in importance.