
two award wins at the 2024 Search Awards
I’m delighted to announce my team won two awards at the UK Search Awards, hosted in the Bloomsbury Big Top, London last week.
Our RS EMEA Performance Marketing team picked up the top prize for ‘Best Use of Search (B2B) SEO Large’ and ‘Best Use of Search (B2B) PPC Large’.
The UK Search Awards are industry-recognised and the ultimate award for UK search agencies and teams as well as software and tool providers.
RS PRESS RELEASE COMMENTARY:
Paul Morris, our Senior Director – EMEA Performance Marketing & Web eCommerce said: “We are extremely honoured to have picked up this duo of prestigious awards, at the most prestigious event within this space.
“I would like to say a huge thank you and congratulations to my SEO + PPC team, our design, tech & UK Marketing teams.
“Being recognised, alongside the best agencies and teams from across the country, is deserved recognition for the hard work and dedication that our team shows and their passion for making every day better.
What the judges said:
The teams clearly impressed the judges, who outlined why RS stood out from the rest of the nominees:
WINNER: Best Use of Search – B2B (SEO) Large
RS Group impressed us by using their hypothesis-driven approach to shape the overall strategy, setting it apart from the competition. The technical focus on implementing AI for internal linking, coupled with log analysis, core web vitals, and server-side rendering, demonstrates a robust understanding of minimising potential negative impacts. Managing internal link building on such a large scale is no small feat, yet this team implemented smart, fast solutions while prioritising the best user experience.
WINNER: Best Use of Search – B2B (PPC) Large
The team’s ability to secure further commitment for future campaigns is inspiring, showcasing confidence in their strategy. Their creative solution to address missed opportunities with partner PLAs demonstrates forward thinking and adaptability. Their approach of raising capital investment by engaging manufacturers to drive growth is a smart and resourceful strategy. This blend of innovation and strategic planning makes this campaign truly deserving of this recognition.”